Elizabeth Hurley is rewriting the rules of aging, one bold look at a time. The 60-year-old style icon continues to turn heads with her glam beachwear and unapologetic confidence. Hurley lit up Instagram on August 5 with a confident new look from her latest beachwear collection.
Elizabeth Hurley Unveils New Beachwear Capsule
Who can be a better model than Hurley herself for her whole brand? Sharing a stunning carousel of photos of herself, Hurley wrote:
“You all know I’m at my happiest in a bikini… but sometimes, we all want a little more coverage,” she wrote.
“My new capsule collection is perfect for those times when you don’t feel like striding around in swimwear, but still want to lounge on the beach without looking like you’re covering up. I hope you love this collection as much as I loved designing it ♥️”
Twinning With Her 85-Year-Old Mother in Matching Swimwear
Just days earlier, Hurley wowed fans by posing alongside her 85-year-old mother, Angela, in matching animal-print swimwear. The “Bedazzled” star wore a signature string bikini from her Elizabeth Hurley Beach label, while her mom donned a matching one-piece with a sheer white cover-up.
“Twinning with my mama ♥️ We just celebrated her 85th birthday, in @elizabethhurleybeach of course 😉,” Hurley wrote. Fans flooded the post with praise, applauding the pair’s grace, strength, and timeless beauty.
Why Elizabeth Hurley Keeps Posting Bikini Photos at 60
(Photo by Gareth Cattermole/Getty Images)Hurley, who has long been open about her comfort in swimwear, spoke to Yahoo! Life about why she continues to share bikini photos well into her 50s and beyond.
“Yes, I still wear bikinis on holidays and because I’ve got a bikini company, I’m happy to share those pictures,” she said. “But I expect if I didn’t have a bikini company, I probably wouldn’t share these pictures. As it happens, I’m very comfortable doing that.”
Shutting Down Age Stereotypes With Style
(Photo by Santiago Felipe/Getty Images)With every post, Hurley continues to push back against outdated beauty standards.
“There’s plenty of women my age who really love going on vacation, prancing around the beach, wearing whatever they want to wear and not being afraid of other people making sneering comments,” she said.
“So I think it’s just about really saying, work out what you’re comfortable with… and stick to your guns when you feel strong about something.”
For Hurley, posting beachwear looks isn’t about vanity, it’s about vision. “When you’re selling something, which is your own business, everyone knows what I’m doing,” she added.
“I’m not saying, ‘Don’t I look fabulous, everyone?’ I’m selling a bikini.”
With every photo, Elizabeth Hurley proves that confidence, style, and beauty only get better with age!
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PHOTOS: Elizabeth Hurley, 60, Flaunts Ageless Figure in Stunning Beachwear