Ben Affleck has returned for another Dunkin’ Super Bowl ad.
The actor teamed up with his brother, Casey, and method actor Jeremy Strong for a unique spot that aired during the Super Bowl LIX game between the Philadelphia Eagles and the Kansas City Chiefs on February 9, 2025.
The teaser is titled “The Bean Method” and it, as well as the full ad, can be viewed below.
Ben Affleck & His Brother Are the DunKings in the 2025 Ad
They may be movie royalty, but in the commercial, the Affleck brothers appear as the DunKings. In the teaser for the spot, the Oscar-winning brothers are dressed in matching Dunkin’ orange outfits as they knock on Strong’s dressing room door in the 2025 ad.
“Jeremy is a method actor. He’s not coming out until he’s ready,” Casey tells his brother, noting that Strong is doing research for his part.
“I never did no research on nothing. Look where I’m at,” Ben replies, to which his younger sibling cracks, “Exactly.”
The brothers ultimately bust into the room to find Strong submerged in a vat of wet coffee grounds. “We’re doing a Dunkin’ Donuts commercial, right?” the “Succession” actor asks the Dunkings. “I’m just trying to find the character.” He then tells the brothers, “I think I found a way in. You’re from Boston, I’m from Boston. Dunkin’ is Boston. Boston is Paul Revere. One if by land, two if by sea. Redcoats are coming.”
“You’re an artist, and I know what that’s like,” Ben says. “But how long is it gonna take for the being method?”
Strong says he’ll need about three hours.
“You should have paid for Matt,” Casey tells his brother. The reference is to Affleck’s longtime friend and collaborator Matt Damon, who appeared with him in the Dunkin’ Super Bowl commercial in 2024.
See the full ad that aired during the Super Bowl below:
According to AdAge, “The Bean Method” ad is from Artists Equity, the production company of which Ben Affleck and Matt Damon are co-founders.
Jennifer Lopez Appeared in Ben Affleck’s Past 2 Dunkin’ Commercials
“The Bean Method” is Ben Affleck’s third Dunkin’ Super Bowl ad. His ex-wife Jennifer Lopez made cameos in his prior ads in 2023 and 2024.
In the 2023 spot, Affleck is a Dunkin’ drive-thru worker when Lopez busts him taking selfies with customers. “What are you doing here?” the “Jenny From the Block” singer asks her husband. “This is what you do when you say you’re going to work all day?” As Affleck hightails it from the drive-thru booth, Lopez demands, “Grab me a glazed!”
For the 2024 Dunkin’ ad, Affleck makes his debut as a member of the DunKings. He crashes Lopez’s recording studio with his boy band, which includes Damon and NFL star Tom Brady. Lopez and producer Fat Joe kick the DunKings out, with the exception of Brady, who’s invited to stay.
After Lopez made a cameo in Affleck’s first ad, an insider for the Dunkin’ Super Bowl campaign told CNN that sales skyrocketed the following Monday. “They sold more donuts the next day than any other day in their history,” the individual dished.
Affleck talked to People magazine about his close association with the donut and coffee chain, which is based near Boston. “I think people already sort of think that I work for Dunkin’,” he said in 2023. “In Boston, it was such a big deal. I think I became kind of associated with it, and this sounded like a fun opportunity to kind of play with that association.”
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Ben Affleck & His Brother Star in Dunkin’ Donuts Super Bowl Ad